CD Promotion. If you already have a cd player connected to your telephone system we can provide your promotion on cd. The promotion will be recorded many times on the cd so that the cd may be set to play all tracks repeatedly and your callers will not hear a beginning or end. Please remember if you are thinking of using a cd player you will need a model that is designed to run continuously for many years without failure. Normal home cd players are simply not up to the job. O.W.L. can provide you with a suitable cd player that has been well tried and tested over many years. Digital Promotion. If you don’t already have a cd player we recommend you consider a solid-state digital audio player. With no moving parts to wear out and much greater flexibility than a cd player, this could be your best investment yet. You can store a number of different promotions on your player and change your selection at the press of a button. And if there’s a power cut there’s no need to worry. Your promotion will automatically start again as soon as power is restored.